Creating facebook advertisements is easy and efficient
facebook ads is one of the greatest place to run your advertisement for either
website traffics or conversions. On this page you will learn how to create
facebook advertisements and also all the benefits and features of facebook ads.
Easy
steps of creating facebook ads
#1. Login into facebook and create a page
#2. Select the category of page you will
like to create
It is usually “brand or business” or “community or public
figure” if you are creating a page for you business or company you should
select the first option on the oter hand if you are creating a page for
yourself or for a group of fans then select the second option.
#3. Choose
a cover photo and a profile picture for your page
#4. Create
the post you will like to advertise
You can add a link or picture to the advert and hit publish
#7. Click
on boost post
#8. Setup
your audience
Click on create new audience or edit audience then
select your target audience this is very important and can help you target
relevant people who are interested in your adverts for example if you are
running and for female shoes you can chose to show your ads to only females
thereby minimizing your spend on facebook advertisement and increasing your aim.
You can also select user’s locations, age and also include some interests of people you
are targeting Select total ad budget
This will be the total amount of money you want to spend
on the particular ad you are creating if you want to spend $50 on the ad then
you should input $50
Select
the duration of the ad
Select how long you want the advert to run on facebook
your daily budget will be total budget/number of days your ad will run
#9. Click
on “boost post” and add a payment method
Facebook advertisement features
This is a list of features of
facebook advertisement they can help you with running your ads.
1.Audience targeting
This is a very unique facebook
advertisement feature that distinguishes facebook from other advertisement
platforms facebook allows you to be more specific in ads delivery you can
select the exact people who you want your ads to be shown to. You can filter
audience based on:
Location targeting: it
allows you to target audience based on the user's location. If the product or
service you are advertising is based in a particular geographical location for
example "Best launch delivery service in united states" facebook
allows you to target users from states alone.
Interest targeting: Facebook
allows you to target users that are interested in a particular term or style
niche. For example if you are advertising or try to market an seo tool you can
target people who are interested in "blogging, wordpress, Blogger"
etc.
2.Facebook carousel:
Facebook ads allows you to
display ads in the form of carousels. You can add up to three pictures to your
facebook ad. This is a very useful feature for people who are trying to market
products you can add up to three pictures of products in the carousel and also
display their prices.
3.Facebook pixel:
This is a tool that helps you
track your conversion it is a code that is places on your website that gives
you conversion statistics in details
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